HeyReach is a LinkedIn outreach tool designed to run campaigns across several LinkedIn accounts at once. Instead of one person sending connection requests and messages from a single profile, a team or agency can spread outreach across many sender profiles and manage every conversation in one inbox.
This guide explains how HeyReach works and where it fits in a B2B outbound system. If you are evaluating it, see our HeyReach review and HeyReach alternatives.
Key takeaways
- HeyReach is a LinkedIn outreach tool for running several sender profiles
- It spreads activity across profiles instead of overloading one account
- A unified inbox collects replies from every sender
- It works best with targeted lists, credible profiles and short messages
- Pair it with email outreach and sync replies to your CRM
Why multi-account LinkedIn outreach matters
LinkedIn limits how much activity a single account can safely do each week. For teams that want to reach more prospects, the answer is not to push one account harder but to spread activity across several real profiles, such as founders, account executives and SDRs. HeyReach is built around that model.
Who uses HeyReach
HeyReach is most common among outbound agencies, B2B sales teams with several reps and founders who want more people on their team to support outreach. What they share is a need to run LinkedIn outreach from more than one profile without managing each account separately. Agencies in particular value being able to run different clients' campaigns side by side while keeping them separate.
How HeyReach works
- Connect the LinkedIn accounts of the people who will send outreach
- Import leads from LinkedIn searches, Sales Navigator, CSV files or tools such as Clay
- Build a campaign with steps such as profile views, connection requests, messages and follow-ups
- Spread the campaign across sender accounts within safe daily limits
- Manage replies from every account in a unified inbox
- Sync positive conversations to your CRM
Main features
- Campaigns across multiple LinkedIn sender accounts
- Sender rotation within safe activity limits
- A unified inbox for conversations from every account
- Integrations with tools such as Clay, CRMs and webhooks
- Agency-friendly features for managing many clients
- Campaign analytics by step and sender
Check HeyReach's website for current features and pricing.
A typical HeyReach campaign
An agency running outreach for a B2B client might set up a campaign like this:
- Three sender profiles: the client's founder, head of sales and one account executive
- A list of target contacts built in Clay from the client's ICP
- Day 1: view the prospect's profile
- Day 2: send a short, relevant connection request
- After acceptance: share a useful resource with no ask
- A few days later: ask a simple question about their current approach
- Later: suggest a short call if there is engagement
Each sender works within safe daily limits, and every reply lands in one inbox where the agency can respond or hand off to the client.
Preparing sender profiles
Before any campaign, make sure each sender profile is complete and credible: a clear photo, a headline that explains who they help, an about section written for buyers and some recent activity. Prospects check profiles before accepting, and a strong profile improves acceptance and reply rates more than most message tweaks.
Where HeyReach fits in the stack
HeyReach is the LinkedIn layer of an outbound system. It works best with:
- A clear ideal customer profile and targeted lists, often built in Clay
- Well-written messages, as covered in our LinkedIn outreach messages guide
- A cold email tool such as Instantly for coordinated email steps
- A CRM where every positive reply is recorded
What results depend on
LinkedIn outreach results depend mostly on three things: who you target, who sends and what they say. A credible founder writing a relevant note to the right person will outperform any automation tool sending generic messages. HeyReach helps you do the right things at a larger scale; it does not replace them.
- Targeting: accounts and roles that genuinely match your ICP
- Senders: real people prospects would want to talk to
- Messages: short, specific and useful before asking for anything
- Follow-up: fast, personal replies when someone engages
HeyReach and Sales Navigator
Many teams build their lead lists in LinkedIn Sales Navigator, using its account and role filters, then import those searches into HeyReach campaigns. Sales Navigator handles discovery; HeyReach handles outreach across senders. Together they form the LinkedIn half of a multichannel outbound program.
Who HeyReach suits
- Agencies running LinkedIn outreach for multiple clients
- Sales teams with several reps doing LinkedIn prospecting
- Teams that want LinkedIn conversations managed in one place
A single founder sending a few messages a day may not need a multi-account tool at all.
Writing messages for multiple senders
When several people send outreach, messages should sound like each sender, not like one template. A founder can talk about why they built the company; an account executive can talk about what similar customers achieved; a technical lead can talk about how the product works. Write a short version of the core message for each sender's role, then personalise per prospect.
Keep every message short enough to read on a phone. Lead with relevance, offer something useful before asking for a call, and make the ask small and specific. When a prospect replies, respond quickly and personally; the tool should start conversations, but people should carry them.
Measuring HeyReach campaigns
- Acceptance rate by sender and audience
- Reply rate and positive reply rate after connection
- Meetings booked per campaign and per sender
- Time to first response when prospects reply
Review these weekly. Large differences between senders usually point to profile quality or message fit rather than the tool.
Staying safe on LinkedIn
LinkedIn restricts many kinds of automation, and accounts that behave unnaturally can be limited. Whatever tool you use, keep activity conservative, use real and complete profiles, avoid identical high-volume messages and review LinkedIn's current terms. Tools can help manage limits, but responsibility for each account stays with you.
Common HeyReach use cases
Agencies running client outreach
An agency connects the profiles of each client's founders and sales leads, runs separate campaigns per client and manages every conversation from one place. Replies are passed to the client or handled by the agency's appointment setters.
Founder-led sales at scale
A founder whose profile performs well adds co-founders and senior team members as senders, so more prospects receive outreach from people they would actually work with.
Event and webinar follow-up
After an event, attendees and engaged prospects receive a connection request and a relevant follow-up from the person who spoke or hosted. The shared context makes acceptance and replies far more likely.
Account-based campaigns
For a defined list of target accounts, different senders connect with different members of the buying committee, so each stakeholder hears from a relevant person. This supports account-based marketing programs.
How HeyReach works with your CRM
Positive conversations should not stay inside a LinkedIn tool. Sync interested prospects to your CRM, record which sender and campaign started the conversation and create the next step for the person who will run the meeting. That keeps reporting accurate and makes sure no interested buyer is forgotten.
HeyReach and account-based marketing
For high-value accounts, HeyReach can help several team members connect with different people in the same buying committee. Coordinated with ads and email, this builds familiarity across the account before a meeting is requested.
Next steps
Read our HeyReach review for strengths and limitations, or see HeyReach alternatives. If you would rather have LinkedIn outreach run for you, our LinkedIn outreach service manages targeting, messaging and replies.